Marketing & Business Consultants
You offer your clients inventive ideas, and genius marketing and business strategies. However, they need to know your recommendations are backed not only by your extensive experience and expertise, but by trustworthy data and insights, too. Together, this powerful combination can give them the confidence to move forward with you at their side.
We can help you propose winning strategies for your clients.
Determining a “winning” strategy for your client’s business is no easy task. We support you by putting compelling context, insights, and an extra layer of security behind your recommendations.
From re-branding to new market opportunities to product testing, our proven, tailored approach gives you the insights and tools you need to craft winning strategies you and your clients can execute with confidence.
Common business questions and challenges we solve for
- What opportunities exist in the market that our client is well positioned to leverage?
- What level of brand equity does our client have with their target audience?
- What are the key drivers of customer satisfaction & loyalty for our client?
- How do our client’s products and services compare to direct competitors?
- What types of perceptions does the marketplace have regarding our client’s brand?
- Which brand positioning will resonate best with our client’s target market?
- How can we best position our client’s product to resonate with certain market segments?
- Which of our proposed advertising strategies will resonate most with our client’s market?
- Do our client’s service-related communications enable customer success?
- How user friendly is our client’s website and what improvements could be made?
Sectors of expertise
For Business and Marketing Consultants:
- CX & BX Listening Programs
- Competitive Differentiation
- Integrating Employee Perspectives into CX
- Enterprise-Wide Insights Synthesis & Storytelling
- Industry Trends & Emerging Topics Analysis
- Market Growth
Additionally, for Creative Marketing/Ad Agencies:
- Brand Identity
- Brand Awareness & Perceptions
- Advertising Effectiveness
- Marketing Communications Effectiveness
- Product Development & Testing
you’ve made it so easy
Thank you for your invaluable partnership! You’ve made it so easy to embark on this research journey, and I can’t say enough about how much I appreciate your efforts. Because of your detailed data analysis and amazing story telling, we have been set up for nothing but success in the future. Thank you to The DRG team for the time and care you take to slug through data and get to meaningful insights. We’d be lost [in data] without you!
~Leading Global Business Consulting Firm
Success stories from marketing & business consultant clients
Listen, Learn, Align: CX & EX Become a Single Story
Breaking Through the Noise with a Brand Refresh
Captivating Audiences with an Inspired Rebrand
Protecting your security & data privacy
Information security and data privacy are responsibilities we take very seriously. As an ISO/IEC 27001 certified organization, our Information Security Management System meets stringent, internationally recognized standards.
Along with our third-party certified security standards comes our commitment to consumer data transparency and privacy. We monitor and maintain compliance with all related industry regulations, including, yet not limited to, the Gramm-Leach-Bliley Act (GLBA).
a preferred partner
The team at The DRG is smart, responsive, and easy to work with. They’re definitely a preferred partner when it comes to our research needs.
~Urban Midwest Ad Agency
Here for your entire business
Customers
Don’t just collect information on your customers. Grow your customer experience research program into an integrated, empowering, growth-driving source of customer truth that helps you hear your VoC loud and clear.
Brand
Market
Employee
Reinforce your customer experience initiatives with employee insights. Leveraging employee perspectives as a crucial component of your CX strategy helps foster a customer-centric culture that drives both employee engagement and customer loyalty.
Why marketing & business consultants partner with The DRG
You and your clients are more than a number to us. And we aim to be much more than a vendor to you. We’re partners, operating as an extension of your team and working together toward your success. That means we…
TAKE THINGS OFF YOUR PLATE
so you can put your energy where it’s most impactful
Support you
in driving growth and creating change
Treat your investment
as if it were our own
Understand
you’re making business decisions based on the reporting we provide
Hold ourselves
to the highest possible quality standards
Serve as your go-to consultant
on all things marketing research
ready to talk about your insights?
We’re here to answer your questions, talk through your challenges, and find you solutions… on your terms.