Introducing a New Product That’s Empowering CX Professionals to Set and Achieve Meaningful CX Research Goals

May 7, 2024

The DRG is excited to announce the launch of their new product designed specifically for CX-focused professionals and leaders.

The product, an online training course titled “Mastering CX Goal Setting for an Exceptional Customer Experience,” is a comprehensive on-demand course created to empower CX professionals with the knowledge and tools needed to set more meaningful, measurable, and achievable CX research goals. Developed by a team of seasoned experts in the field, this course combines best practices, interactive modules, and real-world examples to deliver The DRG’s proven approach to CX research goal setting and success measurement.

Key features of “Mastering CX Goal Setting” include:

  • In-depth modules covering goal setting fundamentals, including defining meaningful goals, evaluating CX metrics that will move your growth strategy forward the most, establishing KPIs, and creating actionable progress and communication plans.
  • Practical insights and strategies for aligning CX goals with overall business and growth objectives.
  • Tools and templates to facilitate goal setting, tracking, progress monitoring, and insight socialization.

“Proper goal setting and metric evaluation is often a major challenge for research teams and can delay or obscure progress on organizational CX initiatives. That’s why it’s so often outsourced to experts like The DRG,” said Shelley Ahrens, Chief Customer Officer at The DRG. “But now this product exists to break down a notoriously complex process into a step-by-step training that can empower our clients and CX professionals alike to drive more tangible results from their research and elevate their team’s performance.”

For more information about “Mastering CX Goal Setting for an Exceptional Customer Experience,” click here.

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